Volkswagen Group maintains stable market share in declining global market in Q1
Wolfsburg. On April 13, 2026, the Volkswagen Group published the deliveries for January to March 2026.
“The first quarter of 2026 was once again characterized by very challenging economic and geopolitical conditions. The worldwide automotive market declined overall through the end of March. Nevertheless, the Volkswagen Group largely maintained its global market share compared to the same period last year. Our delivery figures in Europe continued to show a positive trend. Here, we once again posted growth and also increased the share of all-electric vehicles. In China and the U.S., the total market declines also affected our deliveries. Although the war in the Middle East has so far led to disruptions in the directly affected markets, this has not had a significant impact on the Volkswagen Group’s overall deliveries. For the coming months, we expect further positive momentum from key new models such as the Electric Urban Car Family in Europe and new locally developed electric models in China.”
Key figures
Growth in South America (+7 percent), Western Europe (+4 percent) and Central and Eastern Europe (+8 percent) partially offset declines in China (-15 percent) and North America (-13 percent)
Volkswagen Group remains the clear BEV market leader in Europe and continues on a growth trajectory (+12 percent), BEV share in Western Europe rises from 19 to 20 percent; BEV total markets in China and the U.S. decline significantly following the expiration of government subsidy programs; ahead of the launch of new, locally developed electric models, Volkswagen Group’s BEV deliveries in China drop by 64 percent; in the U.S., the increased tariffs in effect since April 2025 have an additional impact, leading to an 80 percent decline
In particular, attractive new models across all drive types such as the VW T-Roc, CUPRA Terramar, Škoda Elroq, Audi Q3 , and Porsche Cayenne Electric are ensuring a rising order intake above the high level of the previous year; order intake across all powertrains rises by 3 percent, while BEV order intake increases by 4 percent
Demand is rising for vehicles with modern second-generation plug-in hybrid (PHEV) powertrains and all-electric ranges of up to 143 km
Development of core regions
Europe
In the region, deliveries rose by 4.7 percent compared to the same period last year, reaching 983,800 vehicles. In Western Europe, growth was 4.2 percent, while in Central and Eastern Europe, growth was even higher at 7.6 percent. In the home market of Germany, 4.8 percent more vehicles were delivered to customers.
North America
205,500 customers took delivery of a vehicle from a Group brand, which was 13.3 percent fewer than in the strong prior-year period. The main reason for this was the performance in the key market USA. There, the decline amounted to 20.5 percent in a challenging environment. This was characterized by the tariff situation as well as changes in regulations.
South America
The Volkswagen Group delivered 147,900 vehicles in the region, representing a 7.0 percent increase over the previous year. In the key market of Brazil, growth was 14.4 percent.
Asia-Pacific
In the region, deliveries fell by 14.1 percent year-over-year to 618,900 units. In a significantly declining Chinese total market, the Volkswagen Group recorded a slight gain in market share in the first quarter despite a 14.8 percent drop in deliveries. The core Volkswagen brand (including JETTA) ended the quarter as the market leader.
Best-selling all-electric vehicles (BEV)
Škoda Elroq 29,700
Volkswagen ID.4 / ID.5 25,000
Škoda Enyaq (including Coupé) 22,100
Volkswagen ID.3 19,600
Audi Q4 e-tron (SUV/Sportback) 15,600
Volkswagen ID.7 (including Tourer) 14,500
Audi Q6 e-tron (SUV/Sportback) 13,600
Volkswagen ID. Buzz (including Cargo) 11,800
CUPRA Born 10,000
Audi A6 e-tron (Avant/Sportback) 8,600
Deliveries Volkswagen Group – All drive types
Deliveries to customers by market | Jan. – Mar. 2026 | Jan. – Mar. 2025 | Delta (%) |
| Western Europe | 848,500 | 814,000 | +4.2 |
| Central and Eastern Europe | 135,300 | 125,800 | +7.6 |
| North America | 205,500 | 237,200 | -13.3 |
| South America | 147,900 | 138,200 | +7.0 |
| China | 548,700 | 644,100 | -14.8 |
| Rest of Asia-Pacific | 70,200 | 76,300 | -8.0 |
| Middle East/Africa | 92,800 | 98,000 | -5.3 |
World | 2,048,900 | 2,133,600 | -4.0 |
Deliveries to customers by brand | Jan. – Mar. 2026 | Jan. – Mar. 2025 | Delta (%) |
Brand Group Core | 1,554,400 | 1,600,300 | -2.9 |
| Volkswagen Passenger Cars | 1,048,300 | 1,134,200 | -7.6 |
| Škoda | 271,900 | 238,600 | +14.0 |
| SEAT/CUPRA | 145,300 | 146,700 | -1.0 |
| Volkswagen Commercial Vehicles | 88,900 | 80,800 | +10.1 |
Brand Group Progressive | 364,900 | 388,800 | -6.1 |
| Audi | 360,100 | 383,400 | -6.1 |
| Bentley | 2,200 | 2,400 | -9.9 |
| Lamborghini | 2,600 | 3,000 | -11.7 |
Brand Group Sport Luxury | 61,000 | 71,500 | -14.7 |
| Porsche | 61,000 | 71,500 | -14.7 |
Brand Group Trucks / TRATON | 68,600 | 73,100 | -6.1 |
| Scania | 20,900 | 22,200 | -5.7 |
| MAN | 23,600 | 20,600 | +14.5 |
| International | 13,300 | 16,900 | -21.1 |
| Volkswagen Truck & Bus | 10,800 | 13,400 | -19.6 |
Volkswagen Group (total) | 2,048,900 | 2,133,600 | -4.0 |
Percentage changes are based on unrounded figures.
Volkswagen Group deliveries – all-electric vehicles (BEV)
Deliveries to customers by market | Jan. – Mar. 2026 | Jan. – Mar. 2025 | Delta (%) |
| Europe | 176,400 | 158,100 | +11.5 |
| USA | 4,000 | 19,900 | -80.1 |
| China | 9,400 | 25,900 | -63.8 |
| Rest of the world | 10,300 | 12,800 | -19.7 |
World | 200,000 | 216,800 | -7.7 |
Deliveries to customers by brand | Jan. – Mar. 2026 | Jan. – Mar. 2025 | Delta (%) |
Brand Group Core | 145,000 | 151,400 | -4.2 |
| Volkswagen Passenger Cars | 62,400 | 95,200 | -34.4 |
| Škoda | 51,800 | 27,000 | +91.9 |
| SEAT/CUPRA | 17,800 | 18,600 | -4.4 |
| Volkswagen Commercial Vehicles | 13,100 | 10,700 | +22.5 |
Brand Group Progressive | 42,000 | 46,400 | -9.4 |
| Audi | 42,000 | 46,400 | -9.4 |
| Bentley | - | - | - |
| Lamborghini | - | - | - |
Brand Group Sport Luxury | 12,100 | 18,400 | -34.2 |
| Porsche | 12,100 | 18,400 | -34.2 |
Brand Group Trucks / TRATON | 900 | 600 | +40.3 |
| Scania | 130 | 100 | +25.0 |
| MAN | 540 | 380 | +44.0 |
| International | 180 | 90 | +112.8 |
| Volkswagen Truck & Bus | 0 | 50 | -91.3 |
Volkswagen Group (total) | 200,000 | 216,800 | -7.7 |
Percentage changes are based on unrounded figures.
| Zařazeno | po 13.04.2026 02:04:00 |
|---|---|
| Zdroj | Volkswagen group |
| Originál | volkswagen-group.com/en/press-releases/volkswagen-group-maintains-stable-market-share-in-declining-g... |
| lang | en |
